Dominique Youmans

Portfolio Details

First I interviewed the founders with a branding workshop to get a deeper understanding of the company’s identity. In the web & mobile design phase, first I did user and market research looking for similar platforms or solutions delivering a set of insights. I then sketched the wireframes and a clear sitemap that would allow users to find relevant content with a nice visual flow. After feedback rounds, testing and iterations, I finally applied the visual language, logo, imagery and colours to the interface.